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bullying and trolling

Bullying and trolling – advice from Hey U.G.L.Y


We’ve partnered with Hey U.G.L.Y. to develop our bullying and trolling keyword detection libraries, available as part of the online safety feature in Impero Education Pro. In this guest blog, Hey U.G.L.Y. offers advice for educators looking to open up dialogue with those who you they suspect or know is being bullied.

the stats

Bullying and trolling is a serious concern for most schools, but how much do you really know about what goes on in and around the US?

  • 87% of today’s youth have witnessed cyberbullying and 37% of these incidents go unreported
  • 12-18% of students reported being bullied at school during the school year
  • 3 million people visited to seek help regarding bullying, cyberbullying and online safety

who are Hey U.G.L.Y.?

Hey U.G.L.Y., which stands for Unique Gifted Lovable You, strive to empower youth to be who they are, instead of following the crowd to fit in. Working and reaching over a million students, Hey U.G.L.Y. provide assemblies, bullying prevention boot camps and other programs to enhance peer-to-peer learning to help those being bullied and help prevent self-bullying and remove those voice in your head that tell you you’re not good enough.

advice from Hey U.G.L.Y. for preventing and responding to bullying and trolling

All US states now have anti-bullying laws in place, some refer to cyberbullying and other related behavior, however this varies from state to state. Alongside laws, 42 of the US states also legally have anti-bullying policies which should be present in every school or district. More details regarding the anti-bullying laws and policies in your state can be found here.

prevention of bullying

Firstly, having definitions and processes in place to deal with bullying is necessary. Your school should have a designated member of staff who takes responsibility as a bullying incident occurs; this is often the school counsellor or Vice Principal. Alongside a member of staff, the school should provide up to date anti-bullying policies, which should define bullying as well as offensive and discriminatory language. Defining these terms and discussing them can help show students how it can create an environment for bullying.

responding to bullying

If using Impero Education Pro, our online safety features capture any terms from the bullying and trolling keyword library, and sends alerts to certain members of staff as classified. Hey U.G.L.Y. have put together the following advice if a term has been detected on your school or district network.

  1. Ensure immediate action is taken, talk to the student and the suspected bullies
  2. Make sure you provide an opportunity for all of those involved to have their say
  3. Share information with any teachers, principals or parents/carers on a need to know basis
  4. If bullying is confirmed, refer the student and keep a close eye on them during class and around the school
  5. Talk about the culture of the school with all students, this could identify areas of improvement and potential changes to school policies

For more advice like this, or advice regarding other online dangers such as sexual assault, self-harm and suicide, download our online safety handbook.


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